Sales & Marketing Manager – Castle Dargan, Co. Sligo

We have a fantastic new vacancy for Sales & Marketing Manager in Castle Dargan Hotel, Co. Sligo.

In this dynamic and challenging role, the Sales & Marketing Manager will be responsible for maximizing the sales potential and achieving revenue budgets via bedrooms, conference rooms, food & beverage, spa and golf.

Key Duties and Responsibilities:

• Plan and direct day to day operation of the sales & marketing function to ensure maximum revenue & profitability and provide potential and existing clients with the highest level of sales service.
• Perform day to day sales activity including lead generation, face to face meetings, contracting & rate negotiation, site inspections, attendance at trade shows, client entertainment and national/international sales trips.
• Undertake monthly corporate tracking of corporate accounts to monitor production and more importantly to identify any decreases and taking necessary action to remedy same.
• Focus on driving meeting & conference business into hotel.
• Report weekly & monthly on account performance and general activity to General Manager and Directors.
• Management of annual marketing budget.
• Executive quarterly activity plans to create focus for the team and adapt activity to support business needs.
• Devise and execute hotel sales & marketing promotional campaigns through local & national media, evaluating & reporting on marketing campaigns ROI.
• Manage online marketing & brand website through content development and continually driving customers direct to this sale channel.
• Identify key competitors and carry out regular competitor analysis; monitoring their performance, rates and sales activity.

Requirements:

• 2 to 3 years in a Sales/Marketing role, ideally in a Hotel or customer focused environment.
• A creative thinker with an outgoing personality who can drive new relationships as well as maintain existing ones.
• Experience of effective people management in a team environment.
• Sales focused, target and results driven.
• Effective communicator to clients and colleagues, individually and in groups; with the capacity to provide clear written reports.
• Confident, ambitious and pro-active.

Benefits:

• Food allowance
• On-site parking

Schedule:

• 8 hour shift
• Weekend availability when required

Job Type: Full-time

Work Location: In person